How Jeff Miller’s One-Price Promise Sets South Towne Subaru Apart
At Mark Miller Subaru South Towne, we believe that buying a car should be as transparent and stress-free as possible. Our CEO, Jeff Miller, has been leading the way with a philosophy that’s now making waves across the automotive industry: one-price selling. Featured recently in Dealership Guy’s article, Jeff shared our three strict rules for making this model a success.
What is One-Price Selling?
One-price selling means that the price you see is the price you pay. No haggling, no hidden fees, and no uncomfortable negotiations. At South Towne Subaru, this approach is known as our Promise Price, and it’s built around trust, transparency, and respect for our customers’ time.
Jeff Miller’s Three Rules for One-Price Success
In his recent feature, Jeff Miller highlighted the three pillars that make our Promise Price model work:
- Discipline: Every member of our team is trained to honor the one-price model, ensuring consistency across all interactions.
- Accountability: Managers and sales professionals are held to the highest standards to deliver a fair and transparent experience.
- Culture: Building a dealership culture where honesty and trust aren’t just talking points—they’re how we do business every day.
Why It Matters for South Towne Drivers
For our customers in Sandy, Draper, Riverton, Herriman, South Jordan, West Jordan, Bluffdale, Cottonwood Heights, Daybreak, and Midvale, this means peace of mind. When you shop at Mark Miller Subaru South Towne, you don’t waste hours negotiating. Instead, you get a fair price upfront—saving time and building trust in the process.
Jeff Miller’s Leadership
As CEO, Jeff Miller has championed this approach not only at our Mark Miller Subaru South Towne store but also at Mark Miller Subaru Midtown. His leadership ensures that every customer interaction reflects our core values: Love Promise, transparency, and community commitment. That’s why Subaru buyers across the Salt Lake Valley know that Mark Miller Subaru South Towne is the place where the price you see is the price you pay.
Experience Promise Price at South Towne Subaru
If you’re shopping for a new Subaru in Draper, Sandy, or anywhere in the south valley, you deserve a dealership that respects your time and values your trust. Come experience Mark Miller Subaru's one-price Promise firsthand at Mark Miller Subaru South Towne.